CONCEPT
Hobby Skateboards brings edgy visuals that are a nod to the restless and rebellious attitude of the past "ride or die" generation to the skaters of today. Using steadfast, old-school imagery like the grim reaper and drippy, B-horror movie hand-lettering, it is a brand that doesn't want to be taken too seriously but whose following is serious about skating. Hitting the streets and parks with a fervor and commitment to pull off those killer tricks everyday, with ol' grimmy's grin a constant reminder to do it now or die trying.
